Genesis uses AI technology to process and absorb information, including details of current events, and then uses that data to create news stories. The tool was presented to prominent media outlets, including the New York Times, the Washington Post, and News Corp, the owner of the Wall Street Journal, as a "helpmate."
According to the New York Times, Google emphasizes that Genesis is still in the early stages of development and its primary purpose is to assist journalists. It can provide options for headlines and different writing styles, but Google clarifies that the technology is not intended to replace human journalists entirely. Instead, it aims to complement their work and streamline certain aspects of the news-writing process.